Beyond Usability: Measuring the User Experience with the New UX Score

By | May 21, 2013

Usability is no longer enough to explain the value of interaction. New ways of understanding how and why certain products and services are used, purchased and desired by users requires a quantifiable approach to effectively measure the user experience (UX).

Webinar covers:

• explain why the UX Score is important and the value it brings UX research,

• dissect and examine the score’s structure (Task-oriented, Self-oriented and Aesthetic facets)

• identify potential uses by drawing from examples in the mobile space

This presentation is for those who want to learn more about UX measurement and benchmarking and are interested in utilizing the UX Score in their research.

Watch it on Vimeo

 

 

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