Category Archives: User Experience (UX)

Multi-Channel/Omni Personalization Questionnaire

In this article we are going to look @ series of questions broadly categorized into strategy, implementation, and operations – that can help you understand your organization’s position with respect to personalized customer experience. STRATEGY / VISION / ORGANIZATION Is personalization something that is considered important within your organization? Does it have Organizational Leadership commitment?… Read More »

 

Oracle ATG Social Integration – Gigya Module for ATG

Gigya provides an ATG Module that handles the integration with the core Oracle ATG engine. Visual aspects, including JSP, site navigation, and method of implementation are dependent on customer implementation of the website. In order to install and integrate the Gigya ATG Module you need to: Download the Gigya ATG Module @ Gigya-OE ATG Create… Read More »

 

Customer Experience – Recommended Readings

Looking for good reads on user or customer experience books – where will you go to find them? Most of us would start with Amazon.com. Won’t we? Here are some facts from the search results on Amazon…. Try searching the keywords “user experience in books” or “customer experience in books”… To your surprise it comes… Read More »