Category Archives: Website Analytics

Endeca MDEX Plugin – for New Relic by Spark::red

It has been few weeks since the launch of new plugin released by Spark::red for the Oracle Endeca MDEX engine on New Relic platform. Here comes the excitement – I’ve already tried and used Splunk APP “Oracle Endeca Guided Search”, hence was wondering what would it be like to see MDEX performance/numbers on New Relic… Read More »

 

eCommerce Platform – From Business Perspective

When considering built-to-custom eCommerce platforms v/s the product built in-house over time – business, marketing, executive management, IT and other stakeholders have specific objectives to accomplish. In this article, we will look @ high-level, what an eCommerce platform means and should provide to business users. Digital/Offline Product Catalog Management Promotions, Coupons, and Campaign Management Content… Read More »

 

Free Course Offerings From KPIU

Free Course Offerings From KPIU 110: Data Warehousing Fundamentals This self-paced training course presents a holistic view of data warehousing components, concepts, and definitions. From a systems-thinking perspective, you’ll see a framework that describes the building blocks and their interactions to generate real and measurable business value. The framework positions architecture as an essential foundation… Read More »

 

Integrated Web & Social Media Analytics

We are observing an increasing use of web analytics software to measure website metrics and is booming. According to an article in BtoB Magazine, the web analytics market is expected to touch $954M mark by 2014. If you give a close look @ most of the analytics packages sold today, they are stand-alone analytics systems… Read More »