Maintaining an effective Twitter presence can be a powerful part of your business’ social media marketing strategy, and we want you to have the know-how to effectively take advantage of it.
This 40-page guide will teach you how to:
* Optimize your Twitter profile for business
* Find the right people to follow and attract new followers
* Use Twitter for business, marketing, lead generation, PR, and customer service
* Understand Twitter’s role in social search
* Track and analyze your campaigns