Inbound Marketing Training Program

By | June 17, 2011

Inbound Marketing University’s training program prepares you for the Inbound Marketing Certification Exam.
The program includes 16 one-hour classes, 10 reading assignments, and optional homework assignments for each class to walk you through each step of inbound marketing. Feel free to complete the classes at your own pace.


1: How to Blog Effectively for Business
Ann Handley &  Mack Collier, MarketingProfs
2: SEO Crash Course to Get Found
Lee Odden, TopRank Online Marketing
3: Social Media & Building Community
Chris Brogan, New Marketing Labs
5: Viral Marketing & World Wide Raves
David Meerman Scott, New Rules of Marketing & PR
6: Advanced SEO Tactics
Rand Fishkin, SEOmoz
8: Inbound Lead Nurturing
Brian Carroll, MECLABS, InTouch
9: Successful Email Marketing
Eric Groves, Constant Contact
10: PR for Inbound Marketing
Todd Defren, SHIFT Communications
11: Twitter for Business
Laura Fitton, co-author of Twitter for Dummies
12: Advanced Marketing Analytics
Avinash Kaushik, Google, author of Web Analytics 2.0
13: Passion-Inspired Video & Other Creative Content
Gary Vaynerchuk, Wine Library TV, and Crush It!
14: Social Media for Big Business
Paula Berg, Southwest Airlines,  Linhart PR 
15: Internet Marketing Comprehensive Review
Mitch Joel, author of Six Pixels of Separation

 

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